Media Effects Research 4th edition

ISBN:1111344450

ISBN13:9781111344450

Publisher:CENGAGE Learning

Author:Glenn G. Sparks

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Media Effects Research Description

Media Effects Research: A Basic Overview 4 Edition MEDIA EFFECTS RESEARCH, FOURTH EDITION, provides an excellent introduction for students studying mass media's effects on society. Through an engaging narrative style, the author presents fascinating research findings on media's impact and related mass media theories. Students are provided with a clear perspective of the relationship between science, methods, and practical questions about the effects of mass media.
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